Abolish Slavery National Network

Abolish Slavery National Network is a national coalition fighting to abolish constitutional slavery and involuntary servitude in all forms, for all people.

As they were already formed and working together across the country, the group required a visual identity to represesnt not only themselves, but also their stance. A 'breaking of the chain' visual was the ideal visual solution they requested, as they felt this best embodied their work from a visual standpoint.

This group's work is done in legislative chambers and courtrooms, and they needed an identity that communicated as much to that audience as to a younger audience willing to take to the streets to fight for change. The type and colors were both selected with this in mind—strong and powerful without being provocative.